West Cary Group Secures UVA Marketing Strategy and Creative Services Contract
Partnership With UVA to Leverage Comprehensive Capabilities
Our team is excited to announce that we have been awarded a two-year marketing strategy and creative services cooperative contract (UVA-AGR-4507) with the University of Virginia (UVA). Services include creative, branding, strategy, analysis, media buying, marketing, multimedia, public relations services, and digital campaigns that align with the brand and goals of one of the nation’s premier public institutions.
“We have several alums working at our agency, so obviously we’re extremely excited about the opportunity to work with the university,” said Moses Foster, President and CEO of WCG. "Our work on regional and national brands has driven real results for our clients across the country. We look forward to accomplishing the same for UVA.”
A No. 4 public and top 25 national university (U.S. News & World Report, 2024) that has been advancing knowledge for more than two centuries, UVA is home to more than 25,000 students. They employ nearly 23,000 people—including faculty, staff, and health system personnel—and offer twelve schools located in both Charlottesville and the College at Wise.
The UVA public sector contract is one of the latest to be awarded to our firm, which recently earned midsize status. WCG’s additional public sector clients include Virginia Department of Health, the Virginia Department of Social Services, Alexandria Renew Enterprises, Richmond International Airport, Henrico Economic Development Authority, the Philadelphia Water Department, and more.
“This cooperative contract with UVA underscores our ability to deliver comprehensive marketing capabilities under one roof,” said Joe Barco, Vice President of Engineering at WCG. “We can’t wait to bring innovative solutions to the table and support them as they continue to cultivate more informed communities throughout the world.”
Our work on regional and national brands has driven real results for our clients across the country. We look forward to accomplishing the same for UVA.
– Moses Foster, President and CEO of West Cary Group