THIS IS VISA'S STORY
Every day, Visa is changing the world we live in for the better.
And it’s time more people knew about it.
Visa needs a way to reach its audience with the message that it’s a cool and meaningful place to work – a place that values unique solutions to data security and economic equity. Through various creative assets, we’ll introduce the Visa story as the natural precursor to the UniqueYou campaign.
We’ll use multiple touchpoints–Visa-owned media, influencers, and paid advertising–to introduce our message to students with the Visa story before the launch of the UniqueYou campaign.
We’ll use the existing recruitment landing page to quickly amplify the Visa message. Adding an additional link in the NAV improve the page’s visibility and helps Visa compete for top talent.
We’ll use the existing recruitment landing page to quickly amplify the Visa message. Adding an additional link in the NAV improve the page’s visibility and helps Visa compete for top talent.
As the world continues to respond more and more to motion, video is an ideal way to break through the noise and capture students’ attention
Using quick sharable videos of first-year Visa employees and influencers, we can engage previously unreachable students across multiple channels.
UNIQUEYOU
In the biometrics industry and around the office, Visa employees treat every person as one of a kind.
