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01 / 05
Global MarTech Leader
——— Software Development, User Experience
Today’s marketers often face a time trap: hours vanish into competitor research, audience insights, and trend tracking — leaving strategy and creative execution on the back burner. We solved the challenge with a custom GPT that was so effective that an industry leader acquired it.
02 / 05
Richmond International Airport (RIC)
Hyping Up, Taking Off
——— Campaign Development, Performance Marketing
RIC’s upcoming nonstop service to Bermuda made big news – pink sands and blue skies just two hours away from greater Richmond. Upon the announcement in February 2025, our region buzzed with excitement. What followed was a vibrant multichannel campaign that not only raised visibility for the tropical flight, which launched in June, but also outflew expectations by a lofty 2.6M impressions. Ready to unpack how?
03 / 05
Richmond Public Schools (RPS)
——— Campaign Development
RPS wanted to recruit diverse educators during a national teacher shortage. Within days, our brand awareness campaign generated promising leads that could positively impact thousands of kids.
04 / 05
Richmond Economic Development
Elevating Richmond to an International Platform
——— Creative + Branding
The Richmond EDA hosted two disparate sites, and neither contained the most up-to-date information for its target audience. We built one cohesive site from scratch, with award winning results.
05 / 05
UI/UX Design
Customer Blueprinting: A Human-Centered Approach to Transforming User Experience
——— BLOG
Mike Benjamin, VP Experience Design
We are a dynamic mix of people and capabilities under one roof. Our diverse talent brings together the best of technology and creativity to deliver electrifying solutions for our clients.
experiences
driven by insight
WCG operates as a delivery engine. Our services aren’t siloed so that clients can take advantage of our full suite of offerings throughout the entire customer journey, from idea to execution.